#1 Digital strategy in COVID-19 Lockdown
With entire nations on lockdown due to the coronavirus the outbreak, business owners have more and harder decisions to make than ever
before.
Why digital marketing
can help businesses during critical times.
With life as we know it quickly changing,
marketing strategies need to adapt to maintain brand awareness and customer
engagement. Many traditional marketing channels have dried up as government
agencies, businesses, organizations, and consumers do their part to help prevent
the spread of COVID-19.
These are trying times for businesses, and we
all need to remain flexible to continue running effectively while the
coronavirus spreads across the world. Digital marketing enables brands to stay
connected with existing customers and prospects, and keep their sales pipeline
stocked with leads.
Is your business
affecting due to lockdown?
Digital marketing is one of the better performing business
domains and acts as a safeguard against some of the consequences of
coronavirus.
Follow simple digital marketing steps, you can boost your
business from home.
Is your website updated?
If your answer is No.
so revamp your site, this is the best time to start Search Engine Optimization
(SEO)
·
Social media usage is an all-time high, it is best
time to review social media handle of your biz
Ø
Increase LinkedIn connections.
Ø
Join LinkedIn group plan efficient content on
Facebook page.
Ø
Analyze competition on Instagram.
Ø
Plan efficient content on Facebook, LinkedIn,
Instagram and Twitter page.
Ø
Improve
Google My Business page.
Ø
YouTube Live Streaming For Your Business
·
Other Digital Marketing Mediums that helps your
business
Ø
Virtual webinars to reach out to prospects, keep them engaged and give
them some thought-provoking content to digest while they’re confined to their
homes.
Ø
Blogs and articles to educate
readers about the impact of COVID-19 on a particular industry.
Ø
Email
marketing & SMS Marketing to
let customers and prospects know what your brand is doing to address the
coronavirus.
Ø
Forums
posting about the impact of COVID-19 on a particular industry.
How is your business responding to the coronavirus crisis?
Share some of your successful strategies in the comments section below.
Blog Writer
- Chaitrali Tawde. (Sr. Digital Marketing Executive)
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